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Why Advertise with the Toronto Parents Guide?

Advertising with the Toronto Parents Guide is a great way to reach families with children within the Greater Toronto Area. Our directory is specifically targeted at parents looking for activities for and with children.

 

These are the top reasons to advertise with the Toronto Parents Guide:

Very Targeted Audience - Our main customers are parents who are looking for activities and / or ideas what to do with children. These are your current or potential customers.

Demographic Match - Our primary visitors are females and males ages 25 to 54 with 1 to 3 children

Perfect Timing -You catch parents (and Grand parents) at the time when they are most receptive to digest advertisement. They are looking for information.  Parents use our directory in order to find a school, a class, a camp, a place to have a birthday party and just a fun place to take kids to on the weekend. 

Very Engaged Parent - On average our visitors spend over 5 minutes on our site and read over 7 pages per visit! This surpasses average scores for other websites in the category by a mile!

Client Reach - Our site consistently gets around 12,000 unique visitors a month. This is not just "Internet Traffic" or "hits" to the website. These are unique visitors from Toronto, Mississauga, Vaughn, Markham, Oakville, York, Pickering. These are real parents looking for information what to do with their kids. Moreover with our bi-weekly e-newsletter we are reaching thosands of households in the GTA.

Comprehensive directory No other directory in the GTA offers the same breadth of coverage in categories we compete in. Our directory includes over a thousand of listings that are relevant to parents who are looking for activities with their children.

Seize the moment Our website is very easy to use because of the advanced search engine. It allows parents locate what they are looking for very fast. Those companies that have enhanced listings dramatically increase their chances to be seen first.

Growing directory New listings are added almost every day. More and more companies discover how they can build their business by using the Toronto Parents Guide

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We can help you reach your target audience using the following Advertising Options:

 

ON-LINE

  • Enhanced Listing (GOLD or SILVER)
  • Banners (Home page or Directory pages)

IN E-NEWSLETTER (bi-weekly)

  • Ads
  • Articles

IN PRINT - Birthday Party Newspaper (semi-annual)

  •  Full Description Listing
  • Advertising Modules
     

 

GOLD LISTINGS
These light yellow shaded listings appear at the very top of all relevant searches. Gold listings feature the company logo, classification by age and category, a link to the company website, locations, coupons and photos.  On average, each Gold listing is read by 1,027 visitors a month!

TPG Gold Listing example w border.JPG 

 

SILVER LISTINGS
Grey shaded listings appear above all basic listings for all relevant searches. They feature the company logo, classification by age and category. On average each Silver listing on TorontoParentsGuide.com is read by 650 visitors / month, which is more than 4 times more than that of basic listings!

TPG Silver Listing example w border.JPG

 

BANNERS
Banners is a perfect advertising vehicle for companies that don't have a listing in our directory (toy stores, party suppliers, hotels, banking and financial institutions).

Banner Sample w border.JPG

Banners come in 3 sizes - Superbanner (728 x 900 pixels), Tower (120 x 300 pixels) and Tile (120 x 120 pixels). Banners can be placed on our home page or on one of the directory pages. Depending on the amount of banners at one time, they can be static or rotating.

 

AD or ARTICLE in E-NEWSLETTER

Our informative e-newsletters are issued on a bi-monthly basis. They reach almost 2,000 households in the Greater Toronto Area. If you would like to promote an event or a new service, our newsletter is a perfect vehicle to tell your message to parents in the city. Below you will find an example of an announcement in the e-newsletter.

newsletter ad sample w border.JPG

To view all our newsletters, please visit this page.

BIRTHDAY PARTY NEWSPAPER
Our newspaper is dedicated to Birthday Party Locations in the Greater Toronto Area.

This is a one stop shop for parents to find the right place to host a birthday party for children. More than 10,000 copies of this publication are available in Public Libraries, Community Centers, Playgrounds, family friendly businesses.

BP newspaper sample w border.JPG

 

To download a copy of the previous issue, please click here.

If you have a company that provides birthday parties, make sure you are included in this publication.

 

To inquire about advertising opportunities, please call 416-436-8321

To view our competitive rates, please click here

     

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